Professional web design is a website designed and built for one company, with an agreed price, a working technical base and someone who stays reachable after go-live. It is not a WordPress theme with your logo, and not an open-ended hourly bill.
The German search queries professionelle Webentwicklung and Website zum Festpreis mean the same thing: no surprise afterwards, a site that looks as if someone thought it through.
How you recognise it
- Own layout. No recognisable ThemeForest grid.
- Price upfront. At ultimAItech: websites from €197 per month (36 months), webshops from €4,000 one-off.
- Speed. Target: under two seconds on a normal phone connection.
- SEO foundation. Titles, schema, sitemap, no “we’ll do SEO later”.
- One contact. You email the person who writes the code.
- Documentation at handover. What was built, how you change something.
On Nijenhuis, Jan Sok and WAL that is visible: different companies, the same bar.
What it is not
A Wix page you put together yourself in an evening. That can be a start. It is not professional web design.
An agency with three layers of account managers. There you pay for coordination. Sometimes that is justified. For a business website in Drenthe or Overijssel, rarely.
A “free” theme plus five paid plugins. The bill arrives in maintenance.
Fixed price: what is fixed, what is not
Fixed is the package we agree: number of pages, languages, hosting, changes within 48 hours. Not fixed is work outside that scope: an extra webshop, an Exact integration, a second brand.
That distinction belongs in the quote. Without it, “fixed price” is theatre.
What it costs in 2026
| Type | Guide price (excl. VAT) | Timeline |
|---|---|---|
| Business website Starter | €197 / month | 2–4 weeks |
| Business (more pages, 2 languages) | €297 / month | 2–4 weeks |
| Pro (CMS, 3 sites) | €457 / month | 2–4 weeks |
| Webshop | from €4,000 one-off | 4–8 weeks |
| Site with booking system | €2,500–€5,000 | 3–5 weeks |
National agencies often charge more for comparable work. My floor is lower because there is no account-manager layer. Details: what it costs to get a website built.
For the border region
Anyone in Nordhorn or Lingen who needs a Dutch and a German site sits in the Business package (two languages). See Website erstellen lassen in der Grafschaft Bentheim.
Rather have it done?
Book a call. I will also say so if a template is enough for now.